Meet our Designee of the Month Greg Alford, CGB, GMB, CGP

Meet our Designee of the Month Greg Alford, CGB, GMB, CGP

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Presented by Expressions Home Gallery

The Education Committee each month highlights a different designation and an outstanding member who promotes that designation and is committed to continuing their education.

Custom builder Greg Alford of Alford Homes was selected as our April Designee of the Month. He has had his Certified Graduate Builder (CGB) designation since 2007 and also holds the Graduate Master Builder (GMB) and Certified Green Professional (CGP) designations. Greg has been a member of the Dallas Builders Association since 2003 and is actively involved with the Metro North Division, participates in the ARC Awards and attends Dallas BA education classes.

The CGB Designation allows experienced builders to sharpen their business management skills and better understand the constantly evolving home building industry. CGB courses focus on effective management in the office and on the job site, examine all stages of new home construction and cover topics such as scheduling, estimating, job cost procedures, accounting principles and basic contract law.

Meet Greg and learn why he chose to become a Certified Graduate Builder:

Why did you select this designation? For me, it's all about the continuing education. I have been building homes for 37 years and I’m amazed at what I still learn every time I attend a class. I also wanted to market myself as a CGB, GMB and CGP.

How do you market your designation? We have brochures that explain the designations we hold and encourage our clients to hire a credentialed professional. We also list our designations on our website and all of our marketing material. We continuously promote ourselves as a contractor dedicated to continuing education.

What does the designation add to your business? It instills confidence in our clients, which equates to sales.

How do your customers respond to your designation? Many of our customers don’t know about these designations when we initially meet, but this gives us the opportunity to start a conversation about education and qualifications when handling their project.

What does this designation mean to your customers? It gives them comfort knowing they have a builder that is committed to improving their craft and places value on professionalism in the industry. Home building codes and regulations change so often, it would be impossible to keep up with it all on my own. The Dallas BA does a great job of keeping us informed.

Want to learn more about our education program? See our course calendar or send an email to education@dallasbuilders.com.

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